{"product_id":"niacinamide-5-face-and-body-emulsion-the-ordinary-usa","title":"Niacinamide 5% Face and Body Emulsion","description":"\u003cdiv class=\"product-description-us\"\u003e\n\u003cdiv\u003e\u003cstrong\u003eWhat does The Ordinary Niacinamide 5% Face and Body Emulsion do?\u003c\/strong\u003e\u003c\/div\u003e\n\u003cp\u003eThe Ordinary Niacinamide 5% Face and Body Emulsion is a high-performance, clinically-curated multi-active treatment meticulously engineered to provide a comprehensive intervention for uneven skin tone, surface texture irregularities, and barrier compromise across both facial and corporal dermal landscapes. In the science of advanced topical dermatology, \u003cstrong\u003eNiacinamide (Vitamin B3)\u003c\/strong\u003e is recognized as a \"gold standard\" molecule due to its multi-functional capacity to stabilize the skin barrier, inhibit melanin transfer, and regulate sebum production. This foundational emulsion functions by utilizing a strategic 5% concentration of Niacinamide—a dosage optimized for maximum efficacy with minimal irritation potential, making it suitable for larger surface areas. The regimen functions by utilizing multiple molecular pathways to repair, protect, and enhance the skin's biological infrastructure. By strengthening the synthesis of ceramides and structural proteins within the stratum corneum, the emulsion effectively reduces transepidermal water loss (TEWL) while simultaneously targeting the appearance of localized dark spots and sallow tone. The result is a complexion that looks measurably smoother, more uniform, and radiant, with a resilient defense against the daily grind. Whether you are addressing post-inflammatory hyperpigmentation on the face or seeking to brighten the skin on your arms and legs, this emulsion provides the scientific foundation for a revitalized US appearance. Available for fast US delivery at theordinaryusa.co.\u003c\/p\u003e\n\n\u003cdiv\u003e\u003cstrong\u003eWhy The Ordinary Niacinamide 5% Face and Body Emulsion is a US Skincare Essential\u003c\/strong\u003e\u003c\/div\u003e\n\u003cp\u003eIn the United States, the skin is subject to a staggering variety of regional environmental pressures and high-intensity lifestyle stressors that can rapidly accelerate the signs of tone-evening crisis and barrier degradation. For American consumers living in high-UV regions like the Sun Belt—stretching from Florida across to the intense desert sun of Arizona and Southern California—sun-induced hyperpigmentation and \"solar spots\" on the face and body are primary clinical concerns. Simultaneously, in major US metropolitan hubs like New York City, Chicago, or Los Angeles, the daily exposure to urban pollution and environmental particulate matter creates a high-oxidative environment that leads to sallow \"City Skin\" and textural roughness. The Ordinary Niacinamide 5% Face and Body Emulsion is a US essential because it provides an \"all-in-one\" biological bridge for these diverse conditions. Its weightless, non-greasy format is perfectly suited for the fast-paced American lifestyle, offering a professional-grade clinical treatment that integrates seamlessly into daily routines, gym bags, or travel kits. It meets the sophisticated demand in the USA for high-tech \"Clean Beauty\" that prioritizes molecular transparency and total-body health, incorporating bio-identical signaling molecules to ensure that American users can achieve professional-grade results from the comfort of their home. Whether you are navigating a transcontinental flight or seeking a nightly repair step after a day in the high-altitude US sun, this emulsion provides the resilient hydration and brightening infrastructure needed to keep your skin looking polished and protected in any regional environment, across all 50 states.\u003c\/p\u003e\n\n\u003cdiv\u003e\u003cstrong\u003eKey Benefits of The Ordinary Niacinamide 5% Face and Body Emulsion\u003c\/strong\u003e\u003c\/div\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eComprehensive Tone-Evening Treatment:\u003c\/strong\u003e Specifically engineered to neutralize the appearance of dark spots and localized hyperpigmentation.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvanced Barrier Reinforcement:\u003c\/strong\u003e Signals the skin to maintain its natural defensive layers and prevents transepidermal water loss (TEWL).\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntensive Brightening Intervention:\u003c\/strong\u003e Clinically targets sallow, \"tired,\" and lackluster skin to restore a vibrant US glow.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTargets Facial \u0026amp; Corporal Imperfections:\u003c\/strong\u003e Effectively smooths the look of textural irregularities on both the face and body.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRegulates Surface Sebum \u0026amp; Shine:\u003c\/strong\u003e Helps to balance oil production for a more refined and matte-to-radiant appearance.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSignificant Radiance Boost:\u003c\/strong\u003e Actively transforms \"dull\" skin grain into a state of visible, supple health.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrevents Urban Pollution Damage:\u003c\/strong\u003e Creates a breathable protective film that shields against the oxidative stress of major US cities.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh-Efficiency 5% Concentration:\u003c\/strong\u003e Optimized for large-surface area application without the risk of irritation common in higher percentages.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOptimizes Skincare Results:\u003c\/strong\u003e Acts as the ultimate foundational \"seal\" that allows previous clinical treatments to work more effectively.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUniversal for All US Skin Profiles:\u003c\/strong\u003e Safe and effective for sensitive, dry, oily, and combination skin types across the USA.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRapid Absorption Technology:\u003c\/strong\u003e Designed for a weightless, non-sticky finish that sits invisibly under US cosmetics or apparel.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEthically \u0026amp; Sustainably Produced:\u003c\/strong\u003e A 100% vegan and cruelty-free formula that meets the highest US clinical standards.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cdiv\u003e\u003cstrong\u003eKey Ingredients and The Science Behind Them\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cstrong\u003e5% Niacinamide (Vitamin B3)\u003c\/strong\u003e\u003c\/div\u003e\n\u003cp\u003eThe core science of this brightening treatment centers on \u003cstrong\u003eNiacinamide\u003c\/strong\u003e. In clinical dermatology, this is recognized as a potent precursor to the cofactors NAD and NADP, which are essential for cellular repair. It functions by inhibiting the transfer of melanosomes to keratinocytes, thereby preventing the formation of visible dark spots. Furthermore, it stimulates the production of ceramides, the fundamental \"glue\" of the skin barrier. For the US consumer, this translates to a persistent \"moisture-and-defense\" reservoir that protects the skin against the drying effects of regional climates and urban pollutants.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cstrong\u003eNatural Moisturizing Factors (NMF) \u0026amp; Lipids\u003c\/strong\u003e\u003c\/div\u003e\n\u003cp\u003eTo provide intensive hydration, the formula includes a complex of **NMF**. The science behind NMF involves a collection of humectants like urea, PCA, and amino acids that regulate skin hydration at the surface. By replenishing these vital molecules alongside bio-identical lipids, the emulsion ensures that the barrier is physically reinforced and structurally resilient. This dual action ensures that the US consumer's skin remains hydrated and calm, providing a youthful look even under the pressure of a high-intensity lifestyle.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cstrong\u003eLightweight Delivery Emulsion\u003c\/strong\u003e\u003c\/div\u003e\n\u003cp\u003eThe formulation utilizes an advanced **Emulsion Technology**. The science of this delivery system involves suspending oil-and-water-friendly actives in a weightless matrix that absorbs instantly. This ensures that the user achieves a consistent clinical shield without the heavy feel of traditional lotions. It provides a polished and radiant appearance that is resilient against the oxidative stress of urban pollution found in major US cities.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv\u003e\u003cstrong\u003eSpecifications Table\u003c\/strong\u003e\u003c\/div\u003e\n\u003ctable\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eProduct Name\u003c\/td\u003e\n\u003ctd\u003eNiacinamide 5% Face and Body Emulsion\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBrand\u003c\/td\u003e\n\u003ctd\u003eThe Ordinary\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eConcentration\u003c\/td\u003e\n\u003ctd\u003e5% Niacinamide (Vitamin B3)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat\u003c\/td\u003e\n\u003ctd\u003eLightweight milky emulsion\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBottle Size\u003c\/td\u003e\n\u003ctd\u003e100mL \/ 3.4 fl oz\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eKey Actives\u003c\/td\u003e\n\u003ctd\u003eNiacinamide, Amino Acids, Lipids\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTargets\u003c\/td\u003e\n\u003ctd\u003eUneven Tone, Dark Spots, Texture, Barrier\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSuited To\u003c\/td\u003e\n\u003ctd\u003eAll Skin Types (pH-Balanced)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eVegan \/ Cruelty-Free\u003c\/td\u003e\n\u003ctd\u003eYes \/ Yes\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eUS Availability\u003c\/td\u003e\n\u003ctd\u003eOfficial US Store — theordinaryusa.co\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\n\u003cdiv\u003e\u003cstrong\u003eHow to Use The Ordinary Niacinamide 5% Face and Body Emulsion\u003c\/strong\u003e\u003c\/div\u003e\n\u003cp\u003eTo maximize the brightening and barrier-support results of this high-performance clinical treatment, follow these professional application protocols:\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePreparation:\u003c\/strong\u003e Start with clean skin. We recommend a gentle cleanse with the Squalane Cleanser for the face or the Sulphate 4% Cleanser for the body.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTiming:\u003c\/strong\u003e Use this emulsion in both your \u003cstrong\u003emorning (AM)\u003c\/strong\u003e and \u003cstrong\u003eevening (PM)\u003c\/strong\u003e routines to maintain a consistent tone-evening signal.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAmount:\u003c\/strong\u003e Apply a generous amount to the face and body. Its high-spreadability means it covers large surface areas efficiently.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTechnique:\u003c\/strong\u003e Gently massage the emulsion into the skin using upward, circular motions until fully absorbed.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSequence:\u003c\/strong\u003e Apply after your water-based serums but \u003cem\u003ebefore\u003c\/em\u003e heavier creams, oils, or moisturizers. On the body, this can serve as your primary hydrator.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConsistency:\u003c\/strong\u003e Brightening is a cumulative process. Follow the regimen daily for at least 4-8 weeks to see significant structural changes in skin clarity.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSun Care:\u003c\/strong\u003e Tone-evening treatments are most effective when paired with protection. Always finish your morning routine with a broad-spectrum high-SPF US sunscreen.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eNote:\u003c\/strong\u003e Patch test before first use. Apply only to unbroken skin as directed. Keep out of reach of children.\u003c\/p\u003e\n\n\u003cdiv\u003e\u003cstrong\u003eWho is it for?\u003c\/strong\u003e\u003c\/div\u003e\n\u003cp\u003eThe Ordinary Niacinamide 5% Face and Body Emulsion is designed for anyone seeking professional-grade global tone management:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eUneven Tone Profiles:\u003c\/strong\u003e Individuals struggling with localized dark spots, sun damage, or post-acne marks on the face or body.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSallow \u0026amp; Tired Profiles:\u003c\/strong\u003e Individuals whose skin looks \"gray\" or lackluster due to environmental stress, pollution, or lifestyle fatigue.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRough Texture Profiles:\u003c\/strong\u003e Those seeking to address \"goosebumps\" or dry textural irregularities on the arms, legs, and chest.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUS Urban Professionals:\u003c\/strong\u003e Individuals exposed to high levels of urban pollution who need a thorough repair step for total-body resilience.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFrequent Travelers:\u003c\/strong\u003e Those who navigate the dry, moisture-sapping environments of airplanes and varied regional US climates.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimalist Routine Seekers:\u003c\/strong\u003e Anyone looking for a high-performance, 2-in-1 face and body treatment that takes the guesswork out of care.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll US Skin Profiles:\u003c\/strong\u003e A non-comedogenic, pH-balanced regimen that is safe and effective for everything from oily to very dry skin.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cdiv\u003e\u003cstrong\u003eFrequently Asked Questions\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhat does The Ordinary Niacinamide 5% Face and Body Emulsion do?\u003c\/summary\u003e\n\u003cp\u003eIt provides a complete multi-active clinical treatment to neutralize the appearance of dark spots, even out skin tone, and reinforce the barrier on both the face and body.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow is this different from the Niacinamide 10% + Zinc 1% serum?\u003c\/summary\u003e\n\u003cp\u003eThe 10% serum is a high-concentration treatment primarily for facial oil balance. This 5% emulsion is designed for global application (face and body), offering a more hydrating, milky texture suitable for larger areas.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWill it leave my skin feeling sticky?\u003c\/summary\u003e\n\u003cp\u003eNo. The formula is specifically engineered for immediate absorption and a weightless, non-greasy finish, allowing you to dress immediately after body application.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eCan I use it with Vitamin C?\u003c\/summary\u003e\n\u003cp\u003eWe recommend using Niacinamide and Vitamin C in separate routines (e.g., Niacinamide in the AM and Vitamin C in the PM) to avoid potential flushing or reduced active efficacy.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eIs it safe for use during pregnancy?\u003c\/summary\u003e\n\u003cp\u003eYes, Niacinamide and the humectants used in this formula are generally considered safe for use during pregnancy. However, we always suggest consulting your US physician.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow long will it take to see results?\u003c\/summary\u003e\n\u003cp\u003eHydration and surface smoothing results are often visible within days. For a significant reduction in the look of dark spots and improved tone, consistent daily use over 8 weeks is typically required.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eCan I use it on sensitive skin?\u003c\/summary\u003e\n\u003cp\u003eYes. The 5% concentration is specifically selected to be gentle and well-tolerated, making it an ideal choice for those who find higher percentages of Niacinamide too strong.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eDoes it have a clinical scent?\u003c\/summary\u003e\n\u003cp\u003eThe product is 100% fragrance-free. Any faint aroma is the natural result of the high-purity active Niacinamide and lipid ingredients.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow long will the 100ml bottle typically last?\u003c\/summary\u003e\n\u003cp\u003eWith daily face and body use, a 100ml bottle typically lasts between 1 and 2 months, providing exceptional clinical value for the US market.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhat is Vitamin B3?\u003c\/summary\u003e\n\u003cp\u003eNiacinamide is a form of Vitamin B3 that is essential for the skin's energy metabolism and is one of the most widely researched actives in clinical dermatology.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eCan I apply it under makeup?\u003c\/summary\u003e\n\u003cp\u003eAbsolutely. Its weightless and non-sticky finish provides a perfectly hydrated and smooth canvas for the application of daily US cosmetics.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eIs it sustainably sourced?\u003c\/summary\u003e\n\u003cp\u003eYes, all components in this formula are sourced through sustainable clinical methods that meet high US and international standards.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eCan I use it on sunburned skin?\u003c\/summary\u003e\n\u003cp\u003eWe recommend applying it only to unbroken skin. If you have a severe US sunburn, please consult a medical professional before applying any topical treatments.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhere should I store the bottle?\u003c\/summary\u003e\n\u003cp\u003eStore in a cool, dry place away from direct US sunlight. Ensure the cap is tightly closed to maintain the clinical stability of the active Niacinamide.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWill it help with my redness?\u003c\/summary\u003e\n\u003cp\u003eBy reinforcing the barrier and providing anti-inflammatory benefits, Niacinamide can help maintain a more balanced and less reactive skin tone over time.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e\n\n\u003cdiv\u003e\u003cstrong\u003eComplete Your Radiant Routine...\u003c\/strong\u003e\u003c\/div\u003e\n\u003cp\u003eBuild a high-performance ritual for resilient and soft skin at theordinaryusa.co with these complementary products:\u003c\/p\u003e\n\u003cul\u003e\n    \u003cli\u003e👉 \u003ca href=\"https:\/\/theordinaryusa.co\/products\/squalane-cleanser\"\u003eSqualane Cleanser\u003c\/a\u003e — The perfect gentle first step for removing makeup and prepping your skin for brightening treatment.\u003c\/li\u003e\n    \u003cli\u003e👉 \u003ca href=\"https:\/\/theordinaryusa.co\/products\/hyaluronic-acid-2-b5\"\u003eHyaluronic Acid 2% + B5\u003c\/a\u003e — Layer on the face or body for an extra boost of multi-depth hydration and surface plumping.\u003c\/li\u003e\n    \u003cli\u003e👉 \u003ca href=\"https:\/\/theordinaryusa.co\/products\/natural-moisturizing-factors-ha\"\u003eNatural Moisturizing Factors + HA\u003c\/a\u003e — Finish your routine with this foundational skin-identical moisturizer seal.\u003c\/li\u003e\n    \u003cli\u003e👉 \u003ca href=\"https:\/\/theordinaryusa.co\/products\/soothing-barrier-support-serum\"\u003eSoothing \u0026amp; Barrier Support Serum\u003c\/a\u003e — Use the \"Pink Serum\" to provide the ultimate barrier recovery foundation.\u003c\/li\u003e\n    \u003cli\u003e👉 \u003ca href=\"https:\/\/theordinaryusa.co\/products\/multi-peptide-lash-brow-serum\"\u003eMulti-Peptide Lash and Brow Serum\u003c\/a\u003e — Complete your high-performance clinical beauty regimen for a refined ocular look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cdiv\u003e\u003cstrong\u003eWhy Buy From theordinaryusa.co?\u003c\/strong\u003e\u003c\/div\u003e\n\u003cul\u003e\n    \u003cli\u003e🌍 \u003cstrong\u003eOfficial US store\u003c\/strong\u003e — serving all 50 states\u003c\/li\u003e\n    \u003cli\u003e🚚 \u003cstrong\u003eFast, tracked delivery\u003c\/strong\u003e across the United States\u003c\/li\u003e\n    \u003cli\u003e✅ \u003cstrong\u003e100% authentic\u003c\/strong\u003e The Ordinary products\u003c\/li\u003e\n    \u003cli\u003e🔒 \u003cstrong\u003eSecure checkout — SSL encrypted\u003c\/strong\u003e\n\u003c\/li\u003e\n    \u003cli\u003e💬 \u003cstrong\u003eDedicated customer support\u003c\/strong\u003e for American customers\u003c\/li\u003e\n    \u003cli\u003e🌱 \u003cstrong\u003eVegan \u0026amp; cruelty-free products only\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"The Ordinary","offers":[{"title":"100ml","offer_id":45198094598223,"sku":"SKU_1744668334474_411","price":25.87,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/3355\/2975\/files\/ORD-nia-5-face-body-100ml-packshot.webp?v=1778411605","url":"https:\/\/theordinaryusa.co\/en-ca\/products\/niacinamide-5-face-and-body-emulsion-the-ordinary-usa","provider":"The Ordinary","version":"1.0","type":"link"}